Work Highlights | kristinskidmore

Work Samples: Qdoba Mexican Grill

I wore many hats as the RMS for Qdoba: Catering Specialist, Social Media Manager, Marketing Coordinator, Recruiter, Trainer, Recruiter, Copywriter, Special Events Planner, etc. Here are a few pictures that depict my efforts throughout my years with this company.

Party on the Patio

I teamed up with local artists to drive traffic on slow nights and support the growing music scene in Morgantown and Huntington, WV.

Party on the Patio

I teamed up with local artists to drive traffic on slow nights and support the growing music scene in Morgantown and Huntington, WV.

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Collabora-tive Work

I often teamed up with local community members, organizations and businesses to cross-promote, raise money for charities, and support fundraising events.

Fundraiser Flyer

Newspaper Cover

Mall Sign Holders

Fundraiser Flyer

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Graphic Design

I worked with the Graphic Design team based at Qdoba's corporate headquarters in Denver, CO to create functional marketing collateral to use for Email Blasts, Social Media, In-Store POP, Newspaper, and other passive and intrusive advertising mediums such as Direct Mail and Billboards. Most of the consumer-facing copy you see was generated and developed by me.

Donation Food to University Clubs

Burrito Eating Contest at Greek Week

Baseball Sponsorship

Donation Food to University Clubs

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Special Events

One of the best parts of local store marketing during my time with Qdoba was the coordination and implementation of special events. From sports team sponsorships, after-hours trade shows, sampling events, silent auctions for charities, and so-on, I made sure to represent Qdoba in ways that got us the most ROI and interaction with our segmented audiences.